Marketing Associate

Skills Required:

• Strong foundation in marketing strategy, brand positioning, and digital storytelling.
• Proficiency in social media management and campaign execution across Instagram, LinkedIn, X, YouTube, and Discord.
• Familiarity with AI-powered marketing tools - HubSpot AI, Jasper, Copy.ai, Notion AI, and ChatGPT for content ideation and automation.
• Experience with SEO, SEM, and analytics platforms (Google Analytics, Ahrefs, SEMrush, Looker Studio).
• Working knowledge of performance marketing - Meta Ads, Google Ads, and LinkedIn Campaign Manager.
• Ability to create compelling visuals and copy using AI design tools - Canva, Leonardo AI, Midjourney, and Runway ML.
• Understanding of email marketing workflows (Klaviyo, Mailchimp, Apollo.io) and CRM integration.
• Experience analyzing data-driven insights to optimize campaigns for reach, engagement, and conversion.
• Awareness of emerging marketing technologies - personalized AI content, interactive storytelling, and marketing automation agents.
• Bonus: Exposure to community-driven growth, product-led marketing, or AI-native brand building.

Who We Are Looking For:

Upsurge Labs works where AI, robotics, biotech, and creative media meet. We’re looking for a Marketing Associate who can simplify complex ideas and clearly communicate innovation.

You should:

• Be hardworking, organized, and comfortable working under pressure.
• Combine creative thinking with analytical skills.
• Communicate clearly to help build our brand.
• Understand storytelling as both strategy and messaging.
• Be quick to learn and keep up with industry trends.
• Handle a fast-paced, challenging work environment.

At Upsurge Labs, you’ll join a team of strategic storytellers who blend data with creativity, amplifying ideas that shape how the world discovers what we build.